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Intuition Alone Is Never Enough

Which of my brand attributes drive sales? What product features do my customers demand? When organizations approach us with these questions, we use a suite of research methodologies to surface the answers. Read more below about our methodologies and how quantitative research can provide clarity for your business needs.

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How to Boost Your Brand's Best Attributes to Drive Sales

  • 2023/08/21
  • by Jordan Boeder

Brands can navigate the marketing landscape and generate sales growth with strategic messaging informed by brand metrics and sales driver analysis.

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Using Brand Metrics for Sales Growth

  • 2023/07/28
  • by Jordan Boeder

This post introduces different brand metrics that offer actionable insights to generate sales growth: sales funnel, sales driver, and brand sentiment.

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