---
title: Information is the new oil. Get rich. | Trendlines by Gradient Metrics | Thomas Vladeck
description: Tom was inspired to start Gradient by the cutting-edge market research performed by his advisors at Wharton, where he received his MBA in marketing and statistics. Prior to Wharton, Tom received a master’s degree from the London School of Economics and studied math at Pomona College. In a prior life, Tom produced quantitative models for global climate policy reports.
---
# Thomas Vladeck
Tom was inspired to start Gradient by the cutting-edge market research performed by his advisors at Wharton, where he received his MBA in marketing and statistics. Prior to Wharton, Tom received a master’s degree from the London School of Economics and studied math at Pomona College. In a prior life, Tom produced quantitative models for global climate policy reports.
[mailto:tom@gradientmetrics.com](mailto:tom@gradientmetrics.com)
## Blog Post by Thomas Vladeck
[
Thomas Vladeck2022/09/08< 1 min read
## A Compass to Navigate Business Uncertainty
Around the world, business uncertainty is up. With emerging markets in uncertain times, getting clarity is vital. Gradient’s founder, Tom Vladeck, recently partnered with renowned ...
Start Reading
](https://www.gradientmetrics.com/trendlines/a-compass-to-navigate-business-uncertainty)[
Thomas Vladeck2020/07/02< 1 min read
## Negatively Positive
Start Reading
](https://www.gradientmetrics.com/trendlines/negatively-positive)[
Thomas Vladeck2020/04/241 min read
## Are We There Yet?
Start Reading
](https://www.gradientmetrics.com/trendlines/are-we-there-yet)[
Thomas Vladeck2020/04/10< 1 min read
## Fox News Hoax
In the previous edition we featured a story on partisan differences in the perceived severity of the COVID-19 outbreak. Using the same dataset, we find that the division is not ...
Start Reading
](https://www.gradientmetrics.com/trendlines/fox-news-hoax)[
Thomas Vladeck2020/03/261 min read
## Since We’re Texting All the Time Anyway...
As the gravity of the COVID-19 pandemic became clear (to most of us, at least), Gradient partnered with Survey160 to field a rapid survey using text messages from March 13th – ...
Start Reading
](https://www.gradientmetrics.com/trendlines/covid-19-survey160)[
Thomas Vladeck2020/03/26< 1 min read
## Love Is Blind… But What About Fear?
How worried are you that someone close to you will contract COVID-19?
Start Reading
](https://www.gradientmetrics.com/trendlines/love-is-blind-but-what-about-fear)
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