---
title: Information is the new oil. Get rich. | Trendlines by Gradient Metrics | message-testing
description: message-testing | Explore the Trendlines newsletter archive, full of data-driven stories and consumer insights, all served with a side of wit.
---

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[

Cory Manento2023/06/211 min read

## Talkin' Policy is the Best Policy

Let’s be honest. Indictments and anti-vax Kennedys aside, we’re likely hurtling toward a Biden-Trump rematch in 2024.

Start Reading 

](https://www.gradientmetrics.com/trendlines/talkin-policy-is-the-best-policy)

<https://www.gradientmetrics.com/trendlines/tag/message-testing#>

```json
{
  "@context" : "https://schema.org",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "",
    "addressLocality" : "Brooklyn",
    "addressRegion" : "New York",
    "postalCode" : "NY 11249",
    "streetAddress" : "325 Kent Avenue"
  },
  "email" : "hello@power.com",
  "knowsLanguage" : "en",
  "logo" : {
    "@type" : "ImageObject",
    "url" : "https://www.gradientmetrics.com/hubfs/branding/default/gradient_default_black.png"
  },
  "name" : "Gradient Metrics",
  "telephone" : "+49 (0) 89 123 456",
  "url" : "https://www.gradientmetrics.com/trendlines/tag/message-testing"
}
```