--- title: Information is the new oil. Get rich. | Trendlines by Gradient Metrics | TrendSegments (4) description: TrendSegments | Explore the Trendlines newsletter archive, full of data-driven stories and consumer insights, all served with a side of wit. (4) --- # Trendlines - [Show all](https://www.gradientmetrics.com/trendlines) - [Aging](https://www.gradientmetrics.com/trendlines/tag/aging) - [Brands](https://www.gradientmetrics.com/trendlines/tag/brands) - [Business](https://www.gradientmetrics.com/trendlines/tag/business) - [conjoint](https://www.gradientmetrics.com/trendlines/tag/conjoint) - [Consumers](https://www.gradientmetrics.com/trendlines/tag/consumers) - [COVID](https://www.gradientmetrics.com/trendlines/tag/covid) - [criminal justice](https://www.gradientmetrics.com/trendlines/tag/criminal-justice) - [Culture](https://www.gradientmetrics.com/trendlines/tag/culture) - [economy](https://www.gradientmetrics.com/trendlines/tag/economy) - [Education](https://www.gradientmetrics.com/trendlines/tag/education) - [Employment](https://www.gradientmetrics.com/trendlines/tag/employment) - [Entertainment](https://www.gradientmetrics.com/trendlines/tag/entertainment) - [environment](https://www.gradientmetrics.com/trendlines/tag/environment) - [experiment](https://www.gradientmetrics.com/trendlines/tag/experiment) - [Family](https://www.gradientmetrics.com/trendlines/tag/family) - [food](https://www.gradientmetrics.com/trendlines/tag/food) - [Gradient In The Wild](https://www.gradientmetrics.com/trendlines/tag/gradient-in-the-wild) - [health & wellness](https://www.gradientmetrics.com/trendlines/tag/health-wellness) - [Holiday](https://www.gradientmetrics.com/trendlines/tag/holiday) - [Inside Gradient](https://www.gradientmetrics.com/trendlines/tag/inside-gradient) - [Leisure](https://www.gradientmetrics.com/trendlines/tag/leisure) - [lifestyle](https://www.gradientmetrics.com/trendlines/tag/lifestyle) - [List Experiment](https://www.gradientmetrics.com/trendlines/tag/list-experiment) - [MaxDiff](https://www.gradientmetrics.com/trendlines/tag/maxdiff) - [message-testing](https://www.gradientmetrics.com/trendlines/tag/message-testing) - [Movies](https://www.gradientmetrics.com/trendlines/tag/movies) - [music](https://www.gradientmetrics.com/trendlines/tag/music) - [Out There](https://www.gradientmetrics.com/trendlines/tag/out-there) - [Personality](https://www.gradientmetrics.com/trendlines/tag/personality) - [politics](https://www.gradientmetrics.com/trendlines/tag/politics) - [Relationships](https://www.gradientmetrics.com/trendlines/tag/relationships) - [Research & Development](https://www.gradientmetrics.com/trendlines/tag/research-development) - [retrospective](https://www.gradientmetrics.com/trendlines/tag/retrospective) - [Science](https://www.gradientmetrics.com/trendlines/tag/science) - [Seasonal](https://www.gradientmetrics.com/trendlines/tag/seasonal) - [segmentation](https://www.gradientmetrics.com/trendlines/tag/segmentation) - [Society](https://www.gradientmetrics.com/trendlines/tag/society) - [Sports](https://www.gradientmetrics.com/trendlines/tag/sports) - [Tech](https://www.gradientmetrics.com/trendlines/tag/tech) - [travel](https://www.gradientmetrics.com/trendlines/tag/travel) - [TrendSegments](https://www.gradientmetrics.com/trendlines/tag/trendsegments) - [World](https://www.gradientmetrics.com/trendlines/tag/world) Show allAgingBrandsBusinessconjointConsumersCOVIDcriminal justiceCultureeconomyEducationEmploymentEntertainmentenvironmentexperimentFamilyfoodGradient In The Wildhealth & wellnessHolidayInside GradientLeisurelifestyleList ExperimentMaxDiffmessage-testingMoviesmusicOut TherePersonalitypoliticsRelationshipsResearch & DevelopmentretrospectiveScienceSeasonalsegmentationSocietySportsTechtravelTrendSegmentsWorld [ Sarah Binns2022/03/16< 1 min read ## TrendSegments: Dinosaurs Finally Agree: Asteroids Exist Want some sorta good news on climate change? The existential crisis is slowly transitioning from partisan cannon fodder to bipartisan “this crisis cannot go any farther." This is ... Start Reading ](https://www.gradientmetrics.com/trendlines/dinosaurs-finally-agree-asteroids-exist)[ Cory Manento2022/03/02< 1 min read ## TrendSegments: The Cold, Cruel Fate of New Year’s Resolutions Ever set up a phone call with someone and secretly hope they don’t answer? That breeze you’re feeling is millions of millennials nodding in unison. For some New Year’s ... Start Reading ](https://www.gradientmetrics.com/trendlines/the-cold-cruel-fate-of-new-years-resolutions)[ Cory Manento2022/02/02< 1 min read ## What's the Wordle? If you’ve spent any of the last two weeks within visible range of any sort of social media, you’ve likely seen a post looking something like this: Start Reading ](https://www.gradientmetrics.com/trendlines/whats-the-wordle)[ Cory Manento2022/01/19< 1 min read ## TrendSegments: Book Club, Hold the "Club" Don’t assume that introverts are just home reading when they make up an excuse not to socialize. We classified introversion vs. extroversion using a personality dimension scale—as ... Start Reading ](https://www.gradientmetrics.com/trendlines/book-club-hold-the-club)[ Jordan Boeder2022/01/12< 1 min read ## TrendSegments: Don't Run Back '21 Ah, 2021. What a … year. A … year, indeed. Shall we compare thee to a summer’s day, or a sinking ship? When asking Americans to describe their year, we got some “crazy,” ... Start Reading ](https://www.gradientmetrics.com/trendlines/trendsegments-dont-run-back-21)[ Jordan Boeder2021/12/22< 1 min read ## TrendSegments: Chill-Seeking How many adrenaline junkies are in our midst? Americans may be less thrill-seeking than they are thrill-take-it-if-the-opportunity arises as 64% have ridden roller coasters, and a ... Start Reading ](https://www.gradientmetrics.com/trendlines/trendsegments-chill-seeking)[ Jordan Boeder2021/12/08< 1 min read ## TrendSegments: Americans Say Yippie-Kay-Nay Every Christmas, the same old questions arise. Is Santa real? Will Dad come home this year? Is Die Hard a Christmas movie? Worry no longer because we have the answer to the most ... Start Reading ](https://www.gradientmetrics.com/trendlines/trendsegments-americans-say-yippie-kay-nay)[ Jordan Boeder2021/11/18< 1 min read ## TrendSegments: How Much Quid to Play Some Squid...Games Do you wanna play a game? How about a squid game? Among the 65% of Americans who have watched the hit Netflix series Squid Game, a third said they would partake in such an event. ... Start Reading ](https://www.gradientmetrics.com/trendlines/self-driving-cars-ethical-robots-in-disguise-0)[ Jordan Boeder2021/11/03< 1 min read ## TrendSegments: The Rise of the Reboots What’s the greatest gift of the holiday season? Sorry, Tiny Tim, it’s not the Christmas spirit. The best presents are the action-packed, rock-em sock-em blockbusters! Start Reading ](https://www.gradientmetrics.com/trendlines/trendsegments-the-rise-of-the-reboots) [Load more posts](https://www.gradientmetrics.com/trendlines/tag/trendsegments/page/5) ```json { "@context" : "https://schema.org", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "", "addressLocality" : "Brooklyn", "addressRegion" : "New York", "postalCode" : "NY 11249", "streetAddress" : "325 Kent Avenue" }, "email" : "hello@power.com", "knowsLanguage" : "en", "logo" : { "@type" : "ImageObject", "url" : "https://www.gradientmetrics.com/hubfs/branding/default/gradient_default_black.png" }, "name" : "Gradient Metrics", "telephone" : "+49 (0) 89 123 456", "url" : "https://www.gradientmetrics.com/trendlines/tag/trendsegments" } ```