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Kyle Block2020/06/05< 1 min read

The Great Panpression

With the incomes of 39% of American households negatively affected by the pandemic, balancing the monthly budget is going to be painful for far too many. Of these households, 45% had at least one member experience a pay reduction and 55% were laid off — resulting in a loss of nearly $450 in monthly wages between February and AprilUrban households see the largest decline (-$652).

 

 

For those trying to replace lost income, three in four applied for unemployment benefits which averaged a payout of $390. That said, less than two-thirds of households that applied for unemployment benefits actually received them.

 

But a lucky (or essential) 12% of households actually saw income increase by an average of $410 since the pandemic began. We’re rooting for more of this trend 📈 as many regions are slowly beginning to navigate an economic return.

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Kyle Block
Kyle is a global market researcher who studies behavior using a wide range of methodologies. He has designed hundreds of population and consumer studies in more than three dozen international markets, and his work has influenced global ad campaigns in emerging markets. An aficionado of maps and spatial data, Kyle holds a master’s in Spatial Analytics from the University of Pennsylvania and studied International Relations and Spanish at Claremont McKenna College.

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