
Kyle is a global market researcher who studies behavior using a wide range of methodologies. He has designed hundreds of population and consumer studies in more than three dozen international markets, and his work has influenced global ad campaigns in emerging markets. An aficionado of maps and spatial data, Kyle holds a master’s in Spatial Analytics from the University of Pennsylvania and studied International Relations and Spanish at Claremont McKenna College.
Blog Post by Kyle Block
Kyle Block2020/12/031 min read
SCOTUS Scramble
It seems that all three branches of government were on the ballot this year. With the passing of Associate Justice Ruth Bader Ginsburg just weeks before the November 3, 2020 ...
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Kyle Block2020/12/031 min read
Let’s Plan on Making a Plan
With the election over — well sort of — it is time to look to the future. We asked Americans what they would like their elected leaders to prioritize over the next four years. ...
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Kyle Block2020/11/192 min read
A Poll of Polls
As a company that exists to make the uncertain a little more certain, we rely heavily upon survey research (e.g., Trendlines) to make sense of the world. Our perceptions of ...
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Kyle Block2020/10/221 min read
Thanksgiving 2020: Giving Thanks it’s Nearly Over
If you thought serving Tofurky was the biggest heresy to the tradition of Thanksgiving, then Thanksgiving 2020 is sure to ruffle your (turkey) feathers.
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Kyle Block2020/10/221 min read
Fatigued from Fatigue
Back in May, when we entered Britney 2007 levels of stir crazy, we asked Americans how they expect activities to change over the coming six months compared to "the before times." ...
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Kyle Block2020/10/221 min read
Did Someone Move the Finish Line?
Start ReadingKyle Block2020/10/08< 1 min read
Candy Conundrum
Wanna hear something really scary? 75% of Americans say Halloween is going to be at least somewhat different this year and — even more macabre — half don’t plan to do anything ...
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Kyle Block2020/09/171 min read
Press 9 for Appendicitis
The only folks who miss the doctor’s office waiting room are children skipping school to find Nemo in the fish tank. These days we all get hold music and pre-recorded reminders to ...
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Kyle Block2020/08/27< 1 min read
Finally, We’ve (Sort of) Plateaued
Our monthly tracking of expectations for the economy to resume normal economic activity and the availability of a vaccine has finally, finally leveled. And we even see a glimpse ...
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