Elevate every campaign with insights that make your agency shine
Our survey-driven research plugs seamlessly into your creative and strategic process—uncovering the hidden realities that take your work from good to game-changing. Think of us as an extension of your team, delivering clarity without the clutter.
CASE STUDIES
Success stories at a glance
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Reformation Audience Research
How Gradient uncovered the mindsets and preferences of Reformation’s customer segments, along with identifying their total addressable market.
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NEW CORPORATE IDENTITYMARKETINGRead More
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OPTIMIZED INFRASTRUCTUREBUSINESS GROWTHRead More
What our partners say about us
"Gradient is our favorite partner to work with. They help us craft approaches that answer our clients’ most complicated market research questions and are able to adapt when projects shift. The Gradient team are great partners in helping us visualize and explain complex research findings that are easy for our clients to understand and make data-driven decisions."
April HuffVice President, Research & Insights at Media Monks
"The team at Gradient is top notch. They partnered closely with us to understand the intricacies and unique dimensions of our data science problem and they were able to generate some truly fascinating insights from our data."
Michael KaminskyFormer Data Science Director at Harry's
"Gradient is a great firm to work with. We collaborate with them for all of our analytic work, and even use them to re-run analyses that other firms have done for us because they have earned our complete trust. We think of the Gradient team as an extension of our own — they are knowledgeable, thoughtful, flexible, honest, and an overall pleasure to work with."
Parisa RouhaniCo-Founder & Sr. Vice President at Populace
"I have one word to describe collaborating with Gradient on our latest research project: Refreshing. Not only did their team help us execute the research in ways we weren't thinking about internally, they came to every session we had with enthusiasm, fresh ideas and proactive insights to share with us. That's not something you typically get with 'traditional' market research partners. I couldn't recommend working with them more. A breath of fresh air, and an incredible extension of any internal market research or marketing team."
Mike NallanSenior Director Insights & Analytics at Morning Brew
"The Gradient team gave us a deep understanding of our customers through a robust analysis of our database. The insights validated our marketing strategy and enabled investments to continue growing. Their model’s not only accurate but also transparent, giving us confidence in the data. They’re sharp, extremely easy to work with, and fast. We recommend Gradient for any of your analytics needs."
GianKarlo CasimiroVP Ecommerce at Orthofeet
