- Consumers (7)
- Brands (5)
- customer segmentation (4)
- Brand Metrics (3)
- Consumer Preferences (3)
- List Experiment (3)
- Private Opinion Research (3)
- Attitudinal segmentation (2)
- Conjoint Analysis (2)
- Market Sizing (2)
- MaxDiff Analysis (2)
- SAM Analysis (2)
- SOM Analysis (2)
- TAM Analysis (2)
- targeting (2)
- Brand Perception (1)
- CLV (1)
- Conjoint Model (1)
- Discrete Choice Experiment (1)
- Marketing Strategy (1)
- MaxDiff Example (1)
- MaxDiff Survey (1)
- Open Source (1)
- Product Attributes (1)
- Product Design (1)
- Purchase Rate (1)
- Sale Driver Analysis (1)
- Sales Funnel (1)
- aws.s3 (1)
- cloudfs (1)
- customer lifetime value (1)
- googlesheets4 (1)
- segmentation (1)
Kyle Block
Kyle is a global market researcher who studies behavior using a wide range of methodologies. He has designed hundreds of population and consumer studies in more than three dozen international markets, and his work has influenced global ad campaigns in emerging markets. An aficionado of maps and spatial data, Kyle holds a master’s in Spatial Analytics from the University of Pennsylvania and studied International Relations and Spanish at Claremont McKenna College.