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Trendlines

Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 6,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.

 
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See all

TrendSegments: Battle of the Band (Name)s

  • 2022/12/07
  • by Jordan Boeder

Americans voted The Rolling Stones as the best band name, followed by the Beatles, and Earth, Wind, and Fire. Sure, Jan.

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King of Disney Songs

  • 2022/02/16
  • by Jordan Boeder

Scientifically speaking, no Disney movie has more hits than The Lion King. America's favorite Disney songs are “Hakuna Matata” and “The Circle of Life.”

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A Year in Song

  • 2022/01/19
  • by Jordan Boeder

Americans view the death toll surpassing 800,000 as the most impactful event of 2021.

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Don’t Feel Bad, Music Peaked in High School, Too

  • 2021/07/08
  • by Cory Manento

An absolute Thriller of a decade, a plurality of Americans (23%) think that the 1980s produced the best music.

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A Partridge and a Fake Tree

  • 2020/12/03
  • by Brendon Ellis

It may be the holiday season, but 60% of Americans believe that Christmas decorations should not be put up until at least one plate of turkey leftovers ...

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