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Trendlines

Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 3,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.

 
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TrendSegments: What Does the Hand Say to the Face?

  • 2022/04/06
  • by Jordan Boeder

Three-fourths of Americans believe Will Smith was wrong to slap Chris Rock after Rock told a joke about Smith's wife at the 2022 Oscars.

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King of Disney Songs

  • 2022/02/16
  • by Jordan Boeder

Scientifically speaking, no Disney movie has more hits than The Lion King. America's favorite Disney songs are “Hakuna Matata” and “The Circle of Life.”

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Keep the Classics, Ya Filthy Animals

  • 2021/12/22
  • by Jordan Boeder

Home Alone is America's favorite Christmas classic, while rom-coms are better left for April Fools' Day.

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TrendSegments: The Rise of the Reboots

  • 2021/11/03
  • by Jordan Boeder

Americans love sequels, prequels, and reboots! Well, not all sequels and reboots.

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