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There’s a Reason He’s Not Dwayne “The Paper” Johnson
- 2023/05/03
- by Sarah Binns
If we randomized rock, paper, scissors moves, 67% of people should win at least one game, 22% should win at least two, and 4% should win all three. They ...
Read moreA Dream Worth Not Remembering
- 2022/05/18
- by Jordan Boeder
78% of Americans would rather experience and forget their dream vacation than remember a boring vacation. Conjoint experiment analysis. Survey research.
Read moreTrendSegments: Chill-Seeking
- 2021/12/22
- by Jordan Boeder
Americans may be less thrill-seeking than they are thrill-take-it-if-the-opportunity arises. 64% have ridden roller coasters but just 3% have hang-glided.
Read more