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Trendlines

Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 3,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.

 
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See all

The Gender “Return to Normal” Gap

  • 2021/06/04
  • by Cory Manento

Men think we are about a year away from returning to normal economic activity, while women predict it will take about 17 months.

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Ramp Up to Get Down

  • 2021/02/26
  • by Brendon Ellis

As of early February, Americans predict more than a year and a half before we reach herd immunity or resume normal economic activity.

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Herd Mentality

  • 2021/01/29
  • by Brendon Ellis

Something to keep a careful watch on is the 18% of Americans who report they do not plan to get vaccinated, imperiling the lofty but achievable goal of ...

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Are We There Yet? … Actually, Yes, Almost

  • 2020/11/19
  • by Brendon Ellis

In the past two weeks, both Pfizer and Moderna reported very promising results of their Phase III clinical trials.

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Did Someone Move the Finish Line?

  • 2020/10/22
  • by Kyle Block

One month later and here we are again to share projections for the development of a vaccine and a return to economic normal.

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Finally, We’ve (Sort of) Plateaued

  • 2020/08/27
  • by Kyle Block

Predicted vaccine availability has seen a big drop to just north of 14 months from July’s 17 months

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