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Trendlines

Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 3,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.

 
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Left on Read

  • 2022/03/16
  • by Brendon Ellis

More than 90% of respondents who communicate regularly with their significant others or children reply to texts within an hour or two

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How to Lose a Guy in One Date

  • 2022/02/02
  • by Brendon Ellis

A date’s preferred topic of conversation is the single biggest determinant of what makes a bad date.

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No New Friends!

  • 2021/08/13
  • by Jordan Boeder

The average American has 4 good friends. Luckily, a few good friends goes a long way with 63% of Americans satisfied with their number of friends.

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Cupid, the Non-Essential Worker

  • 2021/02/11
  • by Nina Sabarre

Despite 53% of Americans being married or in a domestic/civil partnership, riding solo is the most preferred way to spend this Valentine’s evening.

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Lockdown to Get Down

  • 2020/08/14
  • by Kyle Block

The lockdown has been a death knell to many aspects of being a human being (aka mammal), but what has it done to the one thing that creates other human ...

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