Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 6,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.
64% of Republicans who watch Fox News said the media was exaggerating the seriousness of COVID-19, as compared to 43% of Republicans who don't watch Fox.
What’s the royal treatment to avoid contracting COVID-19? If your answer involves garlic or your pet hedgehog, we hope you’re quarantined at home alone.
As the gravity of the COVID-19 pandemic became clear (to most of us, at least), Gradient partnered with Survey160 to conduct a rapid survey via text ...
We used an indirect form of survey questioning called a List Experiment to calculate the likelihood that Americans are hiding from public view their ...
While 71% say they are willing to change their own behavior to reduce their carbon footprint, just 48% believe other Americans are willing to do the same.
